Stellar results through real insight delivering disruptive strategies.
Stellar Insight & Strategy is a consulting practice focused on delivering leading edge, business-building ideas in the areas of product innovation, strategy development and brand equity management. In short, we promise stellar results. Stellar is founded on the principle that superior consumer insight used to solve business issues is a necessary and ownable competitive advantage.
Our passionate belief is that all truly great ideas are based on genuine consumer insight applied in a unique and disruptive fashion. Nothing else is worth more - not superior funding or demonstrable product superiority. Without true insight, consumers will not invest in your product or service. They might try it once, but if you do not demonstrate real understanding of their lives and needs, consumers remain open to competitors' promises of something better because they do not emotionally relate to your product or service.
Stellar has experience with manufacturers, insight partners and advertising agencies of all types in building sustainable, scalable, winning ideas on a global basis. The full range of consumer and market research tools are available, ranging from any type of qualitative or quantitative method, via any means appropriate (e.g. face-to-face, digital). The insight methods used are determined by the specific objectives of the engagement and the resources available.
An engagement with Stellar is a shared venture with full immersion into your goals and objectives. Delivery of a fully executable big idea, business strategy or plan for managing or expanding your brand equity is guaranteed. Our operating model requires that Stellar is just as invested in your success as you are everyday.